Govt Offers Free Bundles for Kenyans Buying Phones Launched by Ruto

The Ministry of ICT has offered free bundles as an incentive for Kenyans who purchase the affordable phones launched by President William Ruto. 

Speaking in a morning interview on Spice FM, ICT PS John Tanui reiterated that the newly launched phone assembling plant by William Ruto in Mavoko, Machakos county, was part of the government’s plan to digitise the economy. 

And as such, the government would ensure that Kenyans buy into the idea of using government projects. One such way was providing a free bundle package for users immediately upon purchase. However, he did not provide the specific amount of data that will be on offer. 

”The mobile device will be sold for only 40 dollars, and it comes with a free bundle package for first-time users to get connected immediately upon purchase,” PS Tanui stated.

ICT Permanent Secretary John Tanui


John Tanui

PS Tanui further stated the government plans to expose Kenyans to a digital electronic market, thus improving access for many Kenyans.

According to the PS,  Kenyans will be paying for services and products after accessing the digital space.

He further noted that the country was experiencing growth in the Digital economy two times the traditional physical economy, which called for more government initiatives.

”The Digital Economy is growing 2.5 times faster than the traditional physical economy. We are enabling our citizens to partake in the new emerging economy,” Tanui added.

In the Interviews, PS Tanui also revealed the government’s initiative to connect the country to the Internet through fibre optic installations nationwide.

”Our aim is to establish nationwide connectivity, which will be facilitated by fibre optic cables. This commitment spans over 100,000 km to ensure that even individuals in remote villages have access to this service,” he noted.

President William Ruto, in October this year, presided over the launch of a smartphone assembling plant in Machakos

It is expected that the assembly will produce more than a million phones a year as the government looks to improve Kenyans’ accessibility to affordable smartphones.

Ruto also expects the project to create between 300 and 500 direct jobs and produce between 1.2 million and 1.4 million gadgets annually. 

President William Ruto (in white) is shown a component of the new phone at EADAK facility.


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